Strategic Marketing Intensives
Senior commercial perspective. Directly bookable.
Senior commercial perspective, in a format you can reserve directly.
There are moments when a business needs a larger consultancy engagement: a launch, a market-entry strategy, an embedded Fractional CMO or an extended period of commercial leadership.
And there are moments when the problem is already sitting in front of you.
A proposal needs signing.
A retailer pitch needs strengthening.
A peak-trading plan needs challenging.
Next year’s marketing investment needs deciding.
Strategic Intensives are designed for those moments.
Each engagement has a defined remit, published investment and named output. You reserve an available date in my diary, complete the relevant briefing and send the material I need. I review the work personally.
No preliminary sales meeting is required for the directly bookable Intensives.
A more direct way to access senior marketing counsel
I have spent more than a decade working across luxury retail, fashion, jewellery, watches, accessories, beauty, wholesale, trade marketing and brand partnerships, including senior in-house experience at Selfridges HQ.
Much of my wider consultancy work is, and will remain, bespoke.
Strategic Intensives take a different shape.
They are designed around one contained commercial requirement and one defined piece of work. The objective is to give founders and senior marketing teams access to experienced external thinking without creating a larger engagement around a problem that does not require one.
Choose the right Intensive.
Reserve the date.
Send the work.
I take it from there.
The October Release
Commercial Second Opinion
Before you approve the spend, sign the proposal or commit to the opportunity, have somebody independent examine it.
Designed for one consequential marketing or commercial decision.
Includes pre-review, Decision Day, written recommendation and a GO / CHANGE / DON’T DO position with supporting reasoning.
October Release investment: £395
£495 from 1 November 2026.
Retail Pitch Rescue
For premium and luxury brands preparing to approach retailers, department stores, independents or wholesale partners.
I review the commercial case behind the deck, where confidence is likely to fall away and what should be addressed before the proposition reaches the retailer.
October Release investment: £750
£950 from 1 November 2026.
Peak Trading Pressure Test
A focused review of the commercial thinking behind Black Friday, Christmas and the Golden Quarter.
Designed for businesses that already have a plan and want an experienced external view while there is still time to alter it.
Investment: £1,500
Final bookings: 13 November 2026.
2027 Growth & Marketing Reset
For founders and leadership teams planning next year’s marketing investment.
A senior strategic working session focused on what deserves budget, what should stop and what needs to happen first.
Introductory investment: £1,750
£2,250 from 1 December 2026.
How it works
1.Choose
Select the Strategic Intensive that fits the decision or problem in front of you.
2. Reserve
Choose one of the available Decision Days, Review Days or Intensive Dates.
3. Pay
Directly bookable Intensives are paid in full when the date is reserved.
4. Brief
You are taken to a confidential briefing form where you provide the context and upload the agreed material.
5. Review
I complete the preparation and analysis set out within the scope.
6. Delivery
Your selected date is reserved in my diary for your work. Where a live working session is included, its timing is confirmed as part of the booking process.
The value is in the decision afterwards
I have never believed that the quality of consultancy should be measured by the thickness of the deck.
These engagements are intentionally contained.
A useful Strategic Intensive should leave you knowing what I see, what I would question and what I believe should happen next.
If the requirement turns out to be broader, I will say so.
If a longer piece of work is warranted, we can discuss it separately.
Who these are designed for
Strategic Intensives are particularly well suited to:
- Founders and CEOs of premium and luxury businesses.
- Marketing Directors, Brand Directors and Commercial Directors.
- Fashion, jewellery, watches, accessories, beauty and fragrance brands.
- Luxury hospitality, travel, interiors and premium service businesses.
- International brands preparing to enter or grow within the UK.
- Agencies and senior teams looking for experienced external counsel around one defined issue.
Personally delivered
Every Strategic Intensive is reviewed and delivered by me.
There is no junior strategy team behind the booking page and no handover to a different consultant once you have paid.
My perspective has been shaped across retailer, distributor, brand, agency and trade environments, with work spanning household luxury houses, founder-led businesses and multimillion-pound campaigns.
That cross-section is particularly useful when a commercial decision touches several disciplines at once.
My work and thought leadership across these sectors has been featured / published across The Independent, WWD, Retail Week, Glossy and WATCHPRO UK & US. You can learn more about me here and you can explore my LinkedIn profile here.
Need something broader?
If your requirement involves several workstreams, implementation, ongoing leadership or a larger market-entry, brand, retail or growth brief, please apply for bespoke consultancy instead.
Bespoke engagements include:
- Fractional CMO and senior marketing leadership.
- Luxury brand strategy and positioning.
- Retail, wholesale and market-entry strategy.
- Campaign and go-to-market planning.
- Brand partnerships and commercial growth.
- CRM, retention and clienteling.
- Commercial marketing strategy.
FAQs
What is a Strategic Intensive?
A Strategic Intensive is a fixed-scope advisory engagement built around one defined commercial, marketing or retail requirement. The scope, investment and output are published before you book.
Do I need a chemistry call first?
Not for the directly bookable Intensives. If the service fits your requirement, you can reserve an available date and pay online. Larger bespoke projects still begin through the consultancy application process.
Are Strategic Intensives only for luxury brands?
Luxury and premium businesses are my core specialism, although some Intensives are appropriate for adjacent consumer, hospitality, service and agency businesses where my commercial experience is relevant.
Do you work internationally?
Yes. Hannah Alley Consulting is UK-based and works with clients internationally. Most advisory work can be delivered remotely.
Can I book an Intensive and then continue into a larger project?
Yes, where a broader engagement is appropriate and there is mutual fit. Certain products also include a defined fee-credit mechanism where stated.
Are my materials confidential?
Yes. Client information is treated as confidential, and reasonable mutual NDAs can be accommodated where required.
One question. One decision. One piece of senior counsel.
Explore the Strategic Intensives and reserve the date that fits your business.
Let’s build something exceptional
If you’re ready for thoughtful, commercially grounded strategy, I’d love to hear about your project.
